Search Engine Optimization

Search Engine Optimization Service, SEO Firm, SEM Company

Innovative Infotech Solution is SEO company that validates and reports sales leads. We believe in delivering search engine optimization services that bring targeted traffic and help clients attain top 10 rankings for greater website visibility.

Whether you are a giant or a medium sized company, your online success depends mainly on one thing only i.e. Search Engine Optimisation (SEO). Without effective SEO your website can not be up the search engine rankings and effort you spend on your site is as good as wasted. To get to the very top you need professional SEO services of the highest level. It is a complex process but if you can optimize it perfectly than nothing is impossible in this online world. You can be at the top of your competitors.

We offer a comprehensive range of SEO services and our only goal is getting your website to the top of the search rankings and keeping it there. We can do that by bringing together a team of the very best SEO and web developers in site development, link building, analysis and SEO content creation, and by constantly to be the very best at what we do.

We will access your site and optimize its coding, correct an errors, and try to improve the user experience to make it easier for both the search engines and end users to use the site.

SEO Consultants from Innovative Infotech will examine the following areas of your current web design.

Fixing Errors Before Link-Building

Before starting link building and off-page optimization related tasks a website should be designed properly as per the search engine rules, then only the a website should be called as a SEO-friendly site.

 We will add Meta tag descriptions where they are missing and clean up any existing ones to increase your click thru rates.

 Create additional content to boost internal linking.

 Optimize images by adding alt tags that include your keywords.

 Setup a blog so that you can easily create content yourself.

Setup RSS feeds.

Create comprehensive XML and HTML sitemaps and submit them to the search engines to increase the number of pages on your site that are indexed.

Improve Your Web Design

We will go through your site and look for duplicate URLs and fix and canonicalization issues.

  Fix any broken links and setup custom 404 error pages.

  Setup nofollow on any external links.

  We will setup Google and Bing webmaster tools.

  Make sure that your pages comply with W3C standards and fix validation errors.

  Check web hosting provider for any issue such as page load times.

On-Page SEO is the process of optimizing every element of your website from the inside to increase your visibility and rankings for target keywords in search.

The followings are our on page optimization working events.

Meta Tags Optimization: We ensure that the meta description of your website includes a brief and informative description. The description must mainly focus on the services and areas your company deals with. It works as a selling snippet for your products which, if found attractive, encourages the reader to view the website and products.

HTML Tags: With the use of certain HTML tags, we allow you to highlight those specific areas which you want your readers to look at. Search engines consider the header tags [h1] [h2] [h3], Bold, Italic and many more, of utmost importance. These tags are extremely vital to define the important sections of your website.

Title Optimization: The most important website optimization element is the title tag. For this optimization make sure that it is short and descriptive enough as it will let the readers identify your business quickly. When done properly in combination with other factors this creates an extremely strong ranking signal with search engines like Google. We provide you with an appealing and interesting title tag which will rank you above the plethora of other similar websites.

Link Optimization: We ensure a better navigation of your website visitors by the optimization of your internal and external outbound links.

Keyword Optimization: By the use of synonyms and less use of keywords, we optimize the keywords of your web content. The optimization of your website content is done to make it suitable for your search engines and readers. We help you maintain a balance between the content and usage of certain words.

Image Optimization: We optimize the plethora of images on your website to enable the search engine to read them. Use of some special tags is advised to provide some meaning to the images.

XML Site Map :— We create and submit site maps onto global search engines like Google, Yahoo, MSN etc. so as to make the pages easier to be located by the interested visitors. It is essentially yet another tool of laying and highlighting paths/links of all the pages on the website, so as to make it easier for the website visitors to access, browse and read through them easily.

URL Structure Including search engine friendly URLs for each of your pages is highly recommended, as these bring better crawling. Shorter URLs seem to perform better in search engine results, however that is not the only factor.

Once you are done with the on page optimization part of your website, next you should pay attention on the off page optimization part. Off page optimization part consists of optimizing all the parts of a website that are considered by the search engines in giving ranking preference to a website. Most of the SEO experts define off page SEO as off-site optimization, where all the SEO activities are done beyond the websites.

Off Page SEO services

With our off page search engine optimization services we can create back links which will increase your site’s authority and web presence. Links are the most important off-page ranking factor used by the search engines. To gain links we can perform the following:

  Create and submit articles to portals in your industry

  Submit your website to a number of well researched directories.

  Post links on a number of social networking sites.

  Submit comments on blogs covering topics related to your business.

  Create articles for posting on blogs covering issues related to your business.

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